CX Wala

Privacy

This page explains what data CX Wala and Polyglyph Analytica have, and where it goes.

Last updated 2 October 2026.

What stays on your computer

Your cases, your customers' messages and the files that came with them, your drafts, your knowledge base and your settings are kept in your CX Wala folder. The dashboard is served by your own computer to your own computer. None of it is uploaded to us.

What leaves your computer

Your customers' data

Your customers' messages are yours to look after. We never receive them. You are responsible for them under the data protection law that applies to you, as you would be with any support tool.

What we hold

When you buy, Paddle (our merchant of record) takes the payment and tells us your name, email address, country and the order. We keep that to deliver and look after your licence. That covers the licence file, the purchase email, the update notices that go to every licence holder, the notification emails you choose, refunds and the seat. For notification emails we keep a count of how many we sent for your licence each day, so we can stop at ten. If you use the link in one to stop a topic, we keep that choice. We keep nothing else about them.

We send marketing email only if you said yes to it, anywhere, for any of our products. Saying yes means you agree to hear from Polyglyph Analytica about any of its products and apps, not only CX Wala. It's one preference across all of them. Every marketing email has a one-click way to say no. Using it, or writing to us, stops marketing email from all of them. Update notices are part of the licence and aren't marketing.

Polyglyph Analytica keeps one customer list across all its apps. Paddle, our payment provider and merchant of record, holds it. Paddle also holds the record of what each person chose about marketing.

This website

This site uses analytics cookies only if you say yes. If you press "Allow analytics" on the cookie notice, Google Analytics records which of our pages you visit. It also records the steps you take towards buying:

This is recorded without your name or email. We use it to learn which pages help. Nothing is used for advertising. If you don't say yes, no analytics runs at all.

Apart from analytics, the site keeps two things in your own browser. One is whether you chose light or dark. The other is your answer to the cookie notice. Neither is sent anywhere. To answer again, use "Cookie settings" at the bottom of every page.

To show the price in your currency, the page asks our licence server. The server asks Paddle what it will charge you, and tells Paddle which country your request comes from. If the country isn't known, it passes on your IP address instead, so Paddle can work it out. We don't store your IP address for this.

If you open the price link we email to customers, your browser also keeps a cookie on this site for 30 days. It lets the site show your price as a returning customer. It's sent only to our licence server on this site.

How long we keep it

We keep licence and purchase records for as long as the licence exists, and then for as long as tax law requires. For the daily check-in, we keep only the latest one for each installation. We keep your marketing consent until you withdraw it.

Your rights

Write to hello@polyglyphanalytica.com if you want to:

If you're unhappy with how we handle it, you can complain to the Information Commissioner's Office (ico.org.uk) or your own data protection authority.

Changes

If this policy changes, the date at the top changes with it.

Who you are dealing with

CX Wala is made and sold by Polyglyph Analytica Ltd.
Polyglyph Analytica Ltd. Registered in England and Wales, company number 17495579.
polyglyphanalytica.com
hello@polyglyphanalytica.com

Payments are taken by Paddle, our merchant of record. The charge on your statement is from Paddle, and Paddle's own terms apply to the payment itself.